Public Relations

At VGTU our Public Communications Office has wide responsibility for all matters relating to public relations (PR) and marketing. Two separate departments oversee these activities – the Public Relations Department and the Marketing Department.

Public Relations – means anything and everything to do with public-facing communication. Typically, this includes media-related announcements such as University events, scientific achievements, and study programs, initiatives and innovations, etc.

We communicate our messages via press releases and representative texts. The Department is also responsible for media relations, the content of VGTU’s website, event photography and publishing the University magazine, “Sapere Aude“ (Dare to Know).

Marketing – develops and implements VGTU’s marketing strategy at the strategic and tactical level. This includes high visibility campaigns and special projects, engaging with appropriate advertising channels, preparing marketing-related promotional materials and information, developing and administering internal communication channels for students, social networking sites, and event planning.